Web Survey Bibliography
Title By the Numbers: Lessons for using online panels in B2B research
Author Elsner, N.
Source Quirk's Marketing Research Review, November 2012, pp. 28
Year 2012
Access date 24.04.2013
Abstract
Natalia Elsner outlines how to react when you have questions about the quality of B2B panel respondents.
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Year of publication2012
Bibliographic typeJournal article
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